Full Verblio Review – Pros, Cons, and Pricing (2024)

Verblio is a well-known content creation platform that a lot of businesses and agencies use to meet their content needs. Verblio connects users with predominantly U.S.-based writers who produce all kinds of content to meet nearly everyone’s needs.

To see if Verblio is worth it and if you should consider them, we decided to go over the pros, cons, and pricing model.

Is Verblio Legit?

For starters, you should know that Verblio is absolutely legit. It’s an established platform that’s been around since 2011, so well over a decade by now. Its legitimacy is backed by numerous positive reviews from both clients and writers alike, which we’ll discuss further down in this article.

One key aspect that proves Verblio’s legitimacy is its focus on U.S.-based writers. Many content creation services use a mix of global writers, which can sometimes lead to inconsistencies in language, tone, or relevance. Verblio’s focus on native English writers allows businesses to get content that is grammatically accurate and ready for publication.

Additionally, Verblio’s longevity in the market adds to its credibility. The platform has successfully adapted to the ever-changing demands of content marketing, offering services that cater to agencies, businesses, and marketers who need enterprise content solutions.

Verblio Reviews from 3rd Parties

Verblio has received positive feedback from several independent review platforms.

On Glassdoor, Verblio has a score of 3.7 out of a possible 5. People cited the work/life balance as the best aspect of working at Verblio, and they complained about lower compensations and benefits, rating them at just 2.7. Some of the more common complaints cited a lack of clients and work, clients leaving for AI content, and a lack of leadership from upper management.

On G2, Verblio has a score of 4.5, which is also extremely good. Most clients seemed satisfied with the content they received from Verblio, with only a few complaints mentioning that the vetting process could be better to completely weed out the subpar writers.

Lastly, on Indeed, Verblio’s score is 3.6. Employees were satisfied with the flexible work schedule, the friendly work environment, and the ability to work at your own pace. Again, just like with Glassdoor, employees cited the rise of AI-generated content as the driving force behind Verblio’s decline. There are no Verblio ratings on Trustpilot as of the writing of this article.

Despite the minor critiques outlined above, the overwhelming sentiment from third-party reviews is generally positive. Clients appreciate the transparency of the platform and the ease of communication with writers. Even though things have changed a lot since 2020, there’s a really good review on Medium that highlights what it’s like to work on Verblio from a writer’s perspective.

Signing up on Verblio

The sign-up process on Verblio is designed to be user-friendly and intuitive. After selecting whether you're interested in AI-generated or human content, you're taken to a registration page. Here, you'll have to select whether you're a business or an agency, and enter your email and complete the signup process. It’s a shame you can’t log in with Gmail, Facebook, or another social media platform, but that’s not a major gripe.

If you’re an agency, you can get free sample articles from Verblio, just to get a taste of what you can expect. If you’re a marketer and you click on the enterprise solutions button, you’ll be taken to a page where you can enter your details such as email and phone, after which the Verblio sales team will get in touch with you to discuss your needs and requirements.

Verblio Pricing

Verblio’s pricing model is transparent but on the higher end compared to other content creation platforms. For starters, you’ll need to pay $49 to access the platform, and content is ordered separately.

If you want AI-generated content, you can expect to pay $0.6 per word. This is similar to how Rytr works, except here you have a Verblio writer checking the content before it’s sent to you. The base cost for a 300-word article would be $18, while a 2,000-word article would set you back $60.

However, if you decide to opt for human-generated content, prices start at $0.16 per word, but there’s no platform fee like there is with the AI-generated plan. Subsequently, here’s what you’d pay for this plan:

• 300 words: $48
• 600 words: $96
• 1000 words: $160
• 1500 words: $240
• 2000 words: $320

For businesses with ongoing content needs, Verblio offers managed services, but you’ll have to contact them directly to request a quote.

Compared to its competitors, Verblio’s pricing may be considered high. However, many users feel that the premium quality of the content justifies the cost.

Turnaround Time on Verblio

Verblio’s AI-generated content has a turnaround time of 1 to 3 working days, but that excludes any revisions or changes you might request. Verblio does state that a writer still oversees the entire process even though it’s AI-generated, but it obviously won’t be as good as 100% human-written content. This plan also offers social posts for $5 per social platform.

The human-generated content has a turnaround time of 2 to 4 days, but that doesn’t include time for revisions. The upside is that Verblio claims you get unlimited edits at no extra cost with this plan. For businesses with consistent content needs, Verblio’s managed services might be a better choice, but there’s no listed turnaround time, presumably because you’ll need to agree on how many articles per week you need.

One of the platform’s strengths is its ability to manage bulk orders. Businesses that require a large volume of content can work with Verblio to create content in batches, which can be especially useful for content-heavy marketing strategies.

Verblio Content Quality

The standout feature of Verblio is its consistently high content quality. The platform prides itself on the rigorous vetting process its writers must go through before being approved to work on assignments. This ensures that clients receive content that is well-researched and aligned with their brand’s voice.

Verblio’s writers have experience in a wide range of industries, from technical fields like SEO to creative industries. The ability to provide detailed content briefs further enhances the quality of the output, as writers can tailor their work to meet specific requirements.

What Type of Content Does Verblio Offer?

Verblio offers a wide range of content, including blog posts, articles, website content, newsletters, product descriptions, white papers, and ebooks. They claim the content you get is ready to be published directly without edits, whether you need it for guest posting or something else entirely. They serve various sectors, such as healthcare, finance, legal, tech, and real estate.

Verblio Pros

• High-quality content: Verblio’s writers are known for producing professional and well-researched content.
• User-friendly: The platform is easy to use, from sign-up to placing orders.
• Customization: Verblio offers customization options that allow businesses to specify tone, style, and SEO guidelines.
• Reliable turnaround: With a turnaround time between 1 and 4 days, businesses can count on consistent content flow.
• Wide range of services: Verblio also offers video content generation, specifically designed to turn your written content into catchy videos.

Verblio Cons

• High price point: Verblio is more expensive than many competitors, which might not be ideal for businesses with limited budgets.
• Rigid word counts: The platform’s fixed word-count packages can feel restrictive for businesses looking for more flexible content lengths.
• Limited writer selection: You won’t always get the writer you want, so content quality might be inconsistent.

Verblio Careers

For freelance writers, Verblio presents a valuable opportunity to earn income while working with a variety of clients across different industries. Writers interested in joining Verblio must go through an application process that involves submitting samples and passing tests to assess writing ability, creativity, and adherence to detailed briefs.

Once approved, writers can access a marketplace where they can browse available assignments and choose jobs that align with their interests and expertise. The freedom to pick assignments based on personal preferences and availability makes Verblio an attractive platform for writers looking for control over their workload.

However, competition for assignments can be fierce, especially for highly specialized jobs that pay more. Writers are also expected to adhere to strict deadlines and guidelines, which can be challenging for those who prefer more creative freedom. That said, for disciplined freelancers looking to gain experience in professional writing and earn a steady income, Verblio is still a good option.

The pay structure for writers is transparent but varies based on the length and complexity of the assignment. Technical or specialized content often commands higher fees, making it possible for experienced writers to earn more than they might on other platforms.

Overall Verblio Review

Verblio is a great platform for businesses and agencies that need consistent and high-quality content. The platform’s U.S.-based writers, attention to detail, and additional services like video content make it a solid choice.

Verblio Alternatives

For those looking for alternatives to Verblio, several other platforms offer content creation services at different price points:

• Writingful: A relatively new content writing service that offers amazing content at extremely reasonable prices.
• Textbroker: An affordable content creation platform with varying levels of quality depending on the tier of writers you choose.
• WriterAccess: This platform provides a broader selection of writers and more flexible pricing options. WriterAccess allows clients to pick writers based on their skill levels.
• ContentWriters: A great platform that has multiple plans, whether you want to order content yourself or you’re interested in managed content services.

We recently did a comparison of the best outsource writing services, comparing 15 different companies and listing their strengths and weaknesses.

If you’re interested in ordering quality content at reasonable fees, please check out Writingful’s pricing page and order content that will help your business grow.