The 15 Best Outsource Writing Services (UPDATED)

A lot of companies choose to outsource content writing to save time and money. By doing so, they won’t have to hire an in-house writer or writing team, and they’ll have experienced writing professionals take care of their content needs.

If you’re wondering how to outsource content writing, we’ve got a list of the 15 best outsource writing agencies, complete with pros, cons, and pricing.

The Best Outsource Writing Services

1. Writingful

Writingful is a premium content writing service that produces well-researched and high-quality content across various niches and industries. Their team of professional writers knows how to write engaging content that’s also SEO-friendly and ranks well. If you’re looking for outsourced content writing, they’re your best option.

Pros

Writingful doesn’t offer different tiers based on writing qualities. They only have one writing standard: the best. You won’t ever get an AI-generated or subpar article from Writingful since they have an extremely rigorous hiring process, ensuring that only the best writers make it to the team.

Writingful is NOT just another content mill, but a specialized content and SEO agency that only works with select clients. For their monthly packages, they only onboard a certain number of clients, after which the monthly plans are closed until a free slot becomes available. What’s more, each client gets a project manager to help guide the content development process, making communication smooth and efficient.

Cons

The biggest downside of Writingful is the fact that they can onboard only a certain number of clients for their monthly plan. Their focus on quality over quantity means that you might only be able to order regular content and not get a monthly content plan if the slots are already full.

Pricing

Writingful offers custom pricing based on project requirements. The rates for pay-as-you-go articles are reasonable and in line with other competitors, but you’ll have to provide topics and other information yourself. The monthly packages are more hands-off, with Writingful taking care of things like topic and keyword research.

2. Upwork

Upwork is probably the largest freelance platform in the world, connecting businesses that are in need of copywriting outsourcing with skilled freelancers across various industries. You can find writers of all experience levels on UpWork, from beginners and novices to seasoned professionals.

Pros

The biggest advantage of Upwork is the sheer volume of freelancers on the platform. You can quite easily find a writer for practically any niche and budget. The platform also has a rating system for writers and businesses, along with reviews and samples of previous work, so you should have no issues choosing a writer.

Cons

Because anyone can sign up as a freelancer, quality is inconsistent. It's up to you, the client, to vet potential hires. Unlike an agency, that vets their writers, you won’t get that benefit here, so expect to spend a good amount of time browsing through candidates’ portfolios and interviewing them. Also, for higher-quality writers, costs quickly add up, and you might end up paying a higher hourly or project-based rate.

Pricing

Upwork operates on a bid system, so prices can vary significantly. Freelancers will place a bid on your project with their rates. You can, of course, set a fixed rate per hour or per project, but you’ll only get freelancers who are interested in working for your set rate.

3. WriterAccess

WriterAccess is a content platform that connects clients with a network of pre-vetted writers. The platform focuses on quality and ensures that clients are matched with writers who have expertise in their specific niche or industry. If you want to outsource blog writing, WriterAccess is a decent shout.

Pros

The biggest advantage of the platform is how easy it is to use. You can work directly with writers and select them yourself, or have the platform match you with the best fit. They also provide additional services like content strategy and keyword optimization.

Cons

The downside of WriterAccess is that you need to pay a fee to simply get on the platform and access the pool of writers. Content is purchased separately, so you need to pay a fee to the platform before you can even order content.

Pricing

They have monthly plans ranging from $49 to $119, depending on what type of features you need. Again, that’s just to register on the platform though. For the content itself, you can pay anywhere from 2 cents per word to as much as $2 per word, so quality can be a bit of a hit-and-miss. If you’re only seeking a one-off project or just a few articles at a time, Writer Access’ monthly fee may make it unsuitable for your needs.

4. SEOButler

SEOButler specializes in SEO services such as link building and guest posts, but they also offer content outsourcing. They have a good score on Glassdoor and their employees seem generally satisfied with the company and the way they’re being treated.

Pros

SEOButler is great for businesses focusing on SEO, especially those interested in guest posting and niche edits. The platform also offers additional digital marketing services, making it a one-stop shop for businesses looking to boost their online presence.

Cons

Their hyper-focus on SEO means that they might not be the best option for clients looking for a creative or non-SEO-focused copy. The turnaround time is six days according to their FAQs, but they do note that it could take longer depending on your specific order.

Pricing

Their pricing for content starts at $0.10 per word, making them neither expensive nor cheap. You can select additional services such as SEO optimization with SurferSEO at $0.065 per word extra.

5. Verblio

Verblio is a content creation service where clients can order various types of content, including blogs, ebooks, white papers, and more. Verblio was founded back in 2011, so the company has existed for more than a decade.

Pros

Verblio stands out for its industry-focused approach. Clients can access specialized writers with experience in their niche, ensuring content relevance and accuracy. The platform allows for monthly subscription services, making it a reliable option for those needing consistent content.

Cons

Because of its subscription-based model, Verblio might not be the best fit for one-off content needs. Additionally, while they offer multiple revisions, the process can be slower compared to other platforms that have direct writer-client communication.

The company has a 2.7 score out of 5 on Glassdoor, with most writers claiming there aren’t a lot of writing gigs nowadays. Some even expressed their frustration over writing articles without any guarantee that they will ever get picked up or bought, thus wasting their time and effort.

Pricing

Verblio offers different pricing models based on word count and content type. AI-generated content with human revisions starts at 6 cents per word, but actual 100% human content starts at $0.16 per word. You’ll need to contact them to get a quote for their managed services.

6. ContentWriters

ContentWriters provides a wide range of writing services, including ecommerce content and enterprise writing services. The company was founded in 2013 and offers both managed content services and self-service content packages.

Pros

The platform caters to a wide variety of industries, including business, finance, legal, and real estate. They have a quality assurance process that guarantees clients receive content that meets their expectations. They even offer revisions with each order, so you can request changes to your order if you’re not satisfied.

Cons

The dedicated account manager model for the managed services, while helpful, can slow down the process if you need content delivered quickly. Pricing can also be on the higher side, particularly for more specialized content.

Pricing

ContentWriters offers transparent pricing based on content type and length. Blog posts with the self-service plan start at $99 per piece, with longer and more complex content costing more. The managed model starts at $2,500 per month, making it less than ideal for those looking for affordable outsource copywriting services.

7. Stellar Content (formerly Crowd Content)

Stellar Content, previously known as Crowd Content, provides copywriting services that range from blog posts to product descriptions. Similar to ContentWriters, they also have both self-service and managed content packages, as well as AI-powered content plans.

Pros

Stellar Content’s flexible pricing structure allows clients to choose writers based on their budget and content needs. Their rating system and tiered writers make it easy to match the right content creator to each project. It’s a good platform if you’re looking for outsourced copywriting.

Cons

While Stellar Content offers quality control, there can be variability in the quality depending on the writer's level. Higher-quality writers come at a premium, and revision requests can take time.

Pricing

For the platform’s managed services, you’ll need to contact Stellar Content and ask for a custom quote. The self-serve packages start at 3.5 cents per word for data tasks and go all the way to 15.9 cents per word for more detailed content written by master writers.

8. Fiverr

Fiverr is a global freelance marketplace where you can find writers offering outsource content writing services starting at just $5. The platform covers a wide range of content types, including blogs, sales pages, and social media copy.

Pros

Fiverr is probably the most budget-friendly option on this list and provides clients with access to writers from all over the world. The platform features a rating system, allowing clients to review feedback and previous work samples before making a purchase. It also offers a secure payment system and order tracking.

Cons

Since Fiverr hosts writers of all experience levels, the quality can vary significantly. It's crucial to vet writers carefully to ensure you receive quality content. Some writers may not be native English speakers, which could affect the tone and clarity of the copy.

Pricing

Pricing on Fiverr starts as low as $5 for basic services and shorter content, but this can increase depending on the writer’s experience and the complexity of the project. Just keep in mind that quality is drastically worse on Fiverr than it is on some of the more professional content sites like Textbroker.

9. Scripted

Scripted is a platform that caters to businesses that are looking for high-quality writing services across different industries. With a thorough vetting process, Scripted ensures that clients have access to experienced, professional writers. If you’re a writer, you can join their talent network and find well-paid work.

Pros

Scripted offers transparent writer profiles, complete with ratings and samples of their work, making it easier for clients to select the right writer. They also offer unlimited revisions and a straightforward content ordering system that makes the process simple and effective.

Cons

Because Scripted emphasizes quality, their pricing can be higher compared to other platforms. They also require clients to sign up for a subscription, which may not suit businesses needing only occasional content.

Pricing

Scripted’s free plan only offers AI-generated content and has limited features. Their most popular subscription plan called the Pro, starts at $199 per month, with additional costs based on the type and length of content required. For large organizations who opt for the Team plan, prices start at $499 per month.

10. iWriter

iWriter is a popular platform that connects clients with freelance writers for a variety of content needs, including blog posts, articles, and product descriptions. With a global network of writers, iWriter makes it easy to find a freelancer for your project.

Pros

The platform is easy to use, with a quick turnaround time for most content orders. Clients can choose their writers based on ratings and experience level, offering flexibility in both quality and pricing. iWriter also has a clear revision policy to ensure content meets client expectations.

Cons

The quality of work can vary widely, and it can take time to find a writer who consistently meets your needs. The platform does not have a direct messaging system for real-time communication, which can make revisions slower.

Pricing

iWriter offers tiered pricing based on writer experience. AI content starts as low as $0.01 per word, but the top Elite Plus plan, which is the one you want since it offers the best quality, starts at 8 cents per word. SEO-optimized content costs 9 cents per word, and website content is a rather expensive $0.20 per word.

11. Brafton

Brafton is a full-service content marketing agency that offers high-quality outsourcing writing services. They employ a team of in-house writers, editors, and content strategists to deliver tailored content to customers.

Pros

Brafton covers multiple industries and has writers who are experienced in producing content for each industry. They guarantee that the delivered content is formatted correctly and it’s ready to be published straight away. They also have additional services such as PPC management, email marketing, and video marketing services.

Cons

As a premium agency, Brafton's services come at a higher price point, which may not be suitable for smaller businesses. Additionally, you can’t build relationships with the writers who produce the content as you deal with client managers.

Pricing

Brafton's pricing is custom and is based on the needs and scale of the content project. Due to their full-service offerings, costs can be on the higher end of the spectrum. According to their site, they have a “per unit” pricing model with costs of $100 per unit. For content writing, 1 unit is worth 100 words of content. So, a 500-word blog post would cost you $500, which is significantly more expensive than other options mentioned in this article.

12. Textbroker

Textbroker is a platform that connects clients with thousands of writers from around the world. They offer a wide range of writing services, and you have the option to go for managed content with a dedicated content manager or for one of their self-service packages.

Pros

One of the biggest benefits of using Textbroker is how affordable it is. The platform offers different levels of writers, allowing you to choose based on quality and price, so it fits a range of budgets. You can order content quickly, and the platform has a large pool of writers. It's also user-friendly, making it easy to place orders, track progress, and communicate with writers.

Cons

On the downside, the quality of content can vary widely depending on the writer’s skill level. Some clients have reported that even higher-level writers still didn’t meet their expectations. The review process can sometimes feel slow if you need extra revisions, and while it’s a good option for bulk content, it might not be ideal if you're looking for highly specialized or niche content.

Pricing

For basic articles, the lowest rate Textbroker offers is just over 2 cents per word. Although this is extremely affordable, you’d have to be comfortable with spelling and grammar mistakes, as per Textbroker’s own description of this service. The high-quality tier will set you back anywhere between 3 and 4 cents per word.

For high-quality content that’s ready to be published, the price is again $0.03 to $0.04 per word, but the quality might not be up to par compared to most other services on this list. You can expect similar quality to Fiverr, which is to be expected given how close both are in terms of pricing. The managed content service requires a custom quote.

13. FATJOE

FATJOE is more focused on link building and digital PR, but they do offer content writing outsourcing for their clients. Their most popular products include blog writing, press release wiring, and product descriptions.

Pros

FatJoe is best known for its simplicity and ease of use. The platform is user-friendly, making it easy to place orders, manage them, and track progress. Their link-building services, especially guest posting, are highly effective for improving SEO and building authority.

Cons

The main drawback of FatJoe is that the quality of content can sometimes be inconsistent. While their services are great for SEO-focused content, they might not be the best choice if you’re looking for deeply specialized or creative writing. Additionally, their services are primarily geared toward SEO and link building, so if you’re looking for more general content marketing strategies, you might need to look elsewhere.

Pricing

FATJOE has a relatively straightforward pricing model, offering a Basic tier at 4 cents per word and a Pro tier at 8 cents per word. Bulk buyers can save 10% on large orders as well.

14. Writing Studio

Writing Studio is a content writing service that emphasizes quality and personalization. Their team of writers specializes in creating SEO-optimized content that can easily align with your brand voice and business objectives.

Pros

Writing Studio offers a personalized approach to content creation, with dedicated project managers to ensure smooth communication. They offer script writing, technical writing, newsletter writing, and even press release writing services.

Cons

The platform’s focus on personalized service and quality comes at a higher price point. Additionally, turnaround times may be longer due to their emphasis on content accuracy and thorough research.

Pricing

Writing Studio’s pricing is higher than others on this list. Articles up to 10k words cost 20 cents per word, but the price goes down to 15 cents per word for large orders over 100k words.

15. Siege Media

Siege Media is a very well-known content marketing and SEO agency that specializes in creating high-quality and SEO-driven content, mainly for Fintech and SaaS businesses.

Pros

Siege Media stands out for its focus on quality and SEO expertise. They offer a wide range of services, from blog writing to content strategy. The agency is also known for its creative approach to content, combining SEO with visually appealing designs and infographics that engage audiences.

Cons

On the downside, Siege Media's services are premium-priced, which might not be suitable for smaller businesses or startups with limited budgets. Their focus on larger-scale content strategies means they might not be ideal for one-off content needs or smaller projects.

Pricing

Siege Media doesn’t have a well-defined cost model on their site, and pricing varies on a case-by-case basis, depending on the size and complexity of the project. According to a blog post on their site, the average cost of content marketing campaigns varies anywhere between $6,000 a month to $60,000+ a month for large enterprise businesses.

Why Outsource Copywriting?

Outsourcing copywriting can save you time, ensure higher quality, and allow you to focus on core aspects of your business. When you hire professional writers, you gain access to experts who specialize in crafting persuasive and SEO-friendly content.

Although some of these services might seem pricey at first glance, they’re a cost-effective solution if you consider how much you’d have to spend to hire an in-house writer or content team.

Reasons to go for outsourced writers

• Expertise: Professional copywriters are skilled in creating compelling, audience-targeted content.
• Time-saving: It frees up your schedule, allowing you to focus on other important areas of your business.
• Cost-effective: You can get high-quality content without the expenses of in-house staff.
• SEO Benefits: Outsourced writers often have experience with SEO, helping to boost your search engine rankings.
• Scalability: You can scale your content production up or down as needed without long-term commitments.

Each of the content writing outsourcing companies above has its unique advantages and disadvantages. The best choice depends on your business needs, content strategy, and budget.

If you’re interested in ordering content with Writingful, feel free to check out our pricing and different packages and we’ll help you create awesome content that ranks.