Terms of use

These Terms are a legally binding agreement between you and Writingful. Your acceptance is expressly limited to these Terms. If an order form, enterprise agreement, or other signed writing exists between us, those terms apply together with these Terms as described above.

We may present additional terms when you use a particular feature (for example, an API, a beta program, or a partner integration). Your use of that feature constitutes agreement to those additional terms when we require acceptance.

• Account means the credentials and profile we associate with you to access the Services.
• Input means text, files, prompts, settings, or other materials you submit to the Services.
• Output means text, images, structured data, or other materials generated by the Services in response to Input or otherwise through your use of the Services.
• User means the individual or entity identified on the Account.
• Subscription means a paid plan that renews until cancelled, as described at checkout and on our pricing page.

Subject to these Terms and your payment of applicable fees, we grant you a limited, non-exclusive, non-transferable, non-sublicensable, revocable license to access and use the Services during the subscription or access period solely for your internal business or personal purposes in accordance with your plan and documentation.

You may not rent, lease, sell, resell, sublicense, distribute, or frame the Services to third parties except where we expressly permit (for example, a reseller agreement in writing). You may not remove or obscure proprietary notices. You may not use the Services to develop a competing product or service by systematically scraping, harvesting training data from our user interfaces, or benchmarking our Services in a way that violates these Terms or our written policies.

If you purchase a Subscription or other paid offering, you authorize us and our payment processors to charge your selected payment method for all fees at the then-current rates, including applicable taxes. You represent that you have the right to use the payment method you provide and that payment information is accurate.

You are responsible for all applicable taxes (such as sales, use, VAT, or GST) associated with your purchase, other than taxes based on our net income. If withholding taxes apply, you must gross up payments so we receive the full amount invoiced unless applicable law requires otherwise.

If a charge fails, we may suspend access until payment succeeds, retry the charge, or invoice you for manual payment. We may use third-party payment processors; their terms and privacy notices may apply to payment transactions.

We may offer free trials, promotional credits, or limited-time access. Trials may require payment details; if you do not cancel before the trial ends, you may be charged the applicable Subscription fee. We may modify or end trials at any time.

Credits, word counts, tokens, or similar usage units may expire, may not be redeemable for cash, and may be subject to caps, rollover rules, or forfeiture on cancellation as described in your plan or in-product disclosures.

Contests, sweepstakes, or promotions may have separate official rules. If promotion rules conflict with these Terms, the promotion rules govern for that promotion only.

We strive to display accurate pricing and feature descriptions, but errors may occur. We reserve the right to refuse or cancel orders where pricing or descriptions are clearly mistaken, fraud is suspected, or we cannot fulfill the order. If we cancel after payment, we will refund the charged amount unless a different remedy is required by law.

Features, integrations, models, and third-party data sources may change, be deprecated, or become temporarily unavailable. We do not guarantee uninterrupted availability and may perform maintenance with or without notice.

To protect reliability, security, and fair access for all customers, we may impose usage limits (per hour, day, or billing period), concurrency limits, feature gates, or administrative controls. We may monitor usage patterns to detect abuse, automation, or account sharing inconsistent with your plan.

We may change how usage is measured, how credits are consumed, or which models or features are included in a plan, particularly where third-party provider costs, capacity, or policies change. Where practicable, we will provide notice through the Services, email, or our website. Continued use after changes become effective may constitute acceptance.

If your usage materially exceeds what is reasonable for your plan or resembles abusive patterns, we may throttle, suspend, or require you to upgrade to a higher tier or enterprise arrangement. In serious cases, we may terminate without refund as permitted by law.

You will not use the Services to violate law or these Terms. Without limitation, you must not:

• Infringe intellectual property, privacy, publicity, or other rights of any person.
• Generate, upload, or distribute malware, exploits, instructions for wrongdoing, or content intended to disrupt, damage, or gain unauthorized access to systems or data.
• Harass, threaten, defame, or discriminate against individuals or groups; promote violence; or exploit minors.
• Send unsolicited bulk messages (“spam”), deceptive commercial messages, or chain letters using the Services or Output.
• Use the Services in connection with high-risk activities where failure could lead to death, bodily injury, or environmental damage (for example, military weapons systems, autonomous vehicle control, nuclear facilities, or life-critical medical decisions) without appropriate human oversight and compliance programs.
• Scrape, crawl, harvest, or use automated means to extract data from the Services except through documented APIs we authorize, or as permitted by applicable law.
• Circumvent technical limits, billing, or security controls; probe or scan our systems without authorization; or interfere with other users’ access.
• Use Output or the Services to train foundation models or build datasets intended to compete with Writingful, if we prohibit that in plan terms or written notice, except where you have independent rights in your own Input.

Third-party AI providers may impose additional content restrictions (for example, prohibitions on certain categories of sexual, political, or religious content, or other safety policies). You must comply with those restrictions when they apply to your use. We may block prompts or Outputs, show safety refusals, or take account action for repeated violations.

The Services use artificial intelligence and may rely on multiple third-party model providers and infrastructure vendors. AI can hallucinate, omit context, reflect biases present in training data, or produce Output that appears authoritative but is incorrect. You are solely responsible for evaluating Output for accuracy, legality, and fitness for your purpose before use or publication.

You acknowledge that similar prompts submitted by different users may yield similar Outputs, and that we cannot guarantee uniqueness, novelty, or non-infringement of Output against third-party rights. You should conduct your own clearance searches when publishing commercially sensitive materials.

Where a third party requires pass-through terms (for example, acceptable use policies for a model), your use of features powered by that third party constitutes agreement to comply with those policies to the extent they apply to you.

As between you and Writingful, you retain your rights in your Input and in Output you are entitled to under law, subject to these Terms and third-party rights. To provide, secure, improve, and troubleshoot the Services, you grant us a worldwide, non-exclusive, royalty-free license to host, reproduce, process, transmit, display, and create technical copies (including backups and caching) of Input and Output solely for those purposes, and as otherwise described in our Privacy Policy.

You represent and warrant that you have all rights necessary to submit Input and to use Output as you choose, and that doing so will not violate law or third-party rights. You must not submit highly regulated categories of personal data (for example, health information subject to HIPAA or special categories under GDPR) unless we have entered into appropriate agreements and controls.

Retention of articles on the free plan. Articles and other saved content created while your account is on the free plan are stored for three (3) months from the date they were created and are then automatically and permanently deleted, including if you later upgrade to a paid plan. Content created while you are on a paid plan is kept until you delete it or close your account, subject to these Terms. You are responsible for copying or exporting anything you want to keep, for example with the export tools in the editor. Deleted content cannot be recovered.

If you choose to provide feedback, suggestions, or ideas (“Feedback”), you grant us a perpetual, irrevocable, worldwide, royalty-free license to use Feedback for any purpose without obligation or compensation to you, except where prohibited by law.

The Services, including software, user interface, designs, logos, trademarks, documentation, and aggregated analytics (excluding your confidential Input content), are owned by Writingful and its licensors and are protected by intellectual property laws. Except for the limited license in these Terms, no rights are granted to you.

You may not copy, modify, distribute, publicly display, or create derivative works of our Services except as allowed by law or with our prior written consent. You may not use our branding in a way that implies endorsement, partnership, or sponsorship without permission.

Our collection and use of personal information is described in our Privacy Policy. By using the Services, you acknowledge that we may process personal data as set out there, including hosting data with subprocessors in multiple regions.

You are responsible for configuring your Account appropriately, maintaining backups of important content outside the Services where needed, and complying with privacy laws applicable to you when you submit personal information about others (for example, obtaining consent before uploading customer lists).

No security program is perfect. We implement reasonable technical and organizational measures, but we cannot guarantee that unauthorized access will never occur.

The Services may contain links to third-party websites, integrations, or data sources. We do not control and are not responsible for third-party content, terms, or practices. Your dealings with third parties are solely between you and them.

If you enable integrations (for example, publishing, storage, or analytics tools), you authorize us to exchange information with those integrations as you direct, subject to their terms and your configuration.

We may send transactional messages (security alerts, receipts, legal notices, and service announcements) by email or in-product notifications. These communications are part of the Services and you may not be able to opt out of essential notices while maintaining an Account.

If you opt in to marketing communications, we may send product updates and offers. You can opt out of marketing emails using the unsubscribe link or account settings where available.

We may label certain features as alpha, beta, preview, or experimental. They may be incomplete, unstable, or withdrawn at any time. Beta features are provided as-is without the same reliability commitments as generally available features unless we state otherwise in writing.

If we offer APIs, SDKs, or developer tools, separate developer terms may apply, including rate limits, authentication requirements, acceptable use rules, and deprecation policies. You must not misuse API keys or attempt to exceed documented limits.

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, THE SERVICES ARE PROVIDED ON AN “AS IS” AND “AS AVAILABLE” BASIS. WRITINGFUL DISCLAIMS ALL WARRANTIES, WHETHER EXPRESS, IMPLIED, OR STATUTORY, INCLUDING IMPLIED WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, TITLE, AND NON-INFRINGEMENT. WE DO NOT WARRANT THAT OUTPUT WILL BE ACCURATE, COMPLETE, RELIABLE, SAFE, OR SUITED TO ANY PARTICULAR PURPOSE, OR THAT THE SERVICES WILL BE UNINTERRUPTED OR ERROR-FREE.

Some jurisdictions do not allow certain disclaimers; in those jurisdictions, our warranties are limited to the minimum extent required by law.

TO THE MAXIMUM EXTENT PERMITTED BY APPLICABLE LAW, IN NO EVENT WILL WRITINGFUL OR ITS AFFILIATES, OFFICERS, DIRECTORS, EMPLOYEES, AGENTS, OR SUPPLIERS BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, EXEMPLARY, OR PUNITIVE DAMAGES, OR ANY LOSS OF PROFITS, REVENUE, DATA, GOODWILL, OR BUSINESS OPPORTUNITIES, ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICES, EVEN IF WE HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES.

OUR TOTAL LIABILITY FOR ANY CLAIM ARISING OUT OF OR RELATED TO THESE TERMS OR THE SERVICES WILL NOT EXCEED THE GREATER OF (A) THE AMOUNTS YOU PAID US FOR THE SERVICES IN THE TWELVE (12) MONTHS BEFORE THE EVENT GIVING RISE TO THE CLAIM, OR (B) ONE HUNDRED U.S. DOLLARS (US$100), EXCEPT WHERE LIABILITY CANNOT BE LIMITED UNDER APPLICABLE LAW (FOR EXAMPLE, LIABILITY FOR DEATH OR PERSONAL INJURY CAUSED BY GROSS NEGLIGENCE, OR STATUTORY RIGHTS THAT CANNOT BE WAIVED).

You will defend, indemnify, and hold harmless Writingful and its affiliates, officers, directors, employees, and agents from and against any claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys’ fees) arising out of or related to: (a) your Input or Output; (b) your use of the Services in violation of these Terms or law; (c) your violation of third-party rights; or (d) disputes between you and your end users or customers, except to the extent caused by our willful misconduct.

We may suspend or terminate access to the Services immediately if we reasonably believe you have materially breached these Terms, pose a security risk, engage in fraudulent payment activity, or must comply with law or a third-party provider requirement. We may also discontinue the Services or a feature with reasonable notice where feasible.

Upon termination, your right to access the Services ceases. We may delete your data after a retention period consistent with our Privacy Policy and backups, except where we must retain information for legal compliance. Sections intended to survive termination will survive, including definitions, intellectual property, disclaimers, limitation of liability, indemnity, governing law, and miscellaneous provisions.

We respect intellectual property rights. If you believe content on the Services infringes your copyright, please send a notice containing the information required by applicable law (including, for U.S. claims, the elements required under the Digital Millennium Copyright Act) to the copyright contact we publish on the site.

We may remove or disable access to allegedly infringing material and may terminate repeat infringers in appropriate circumstances. If you believe content was removed in error, you may submit a counter-notice as permitted by law.

You may not use or export the Services except as authorized by United States law and the laws of your jurisdiction. You represent that you are not located in a country subject to comprehensive U.S. embargo or designated as a terrorist-supporting country and that you are not on any U.S. government restricted party list, unless authorized by law.

These Terms are governed by the laws of the State of Delaware and the federal laws of the United States, without regard to conflict-of-law principles that would require applying another jurisdiction’s laws. Subject to mandatory consumer protections where you reside, the state and federal courts located in Delaware will have exclusive jurisdiction over disputes arising out of or relating to these Terms or the Services, and you consent to personal jurisdiction there.

We may modify these Terms at any time by posting an updated version and changing the “Last updated” date. If a change is material, we will provide additional notice (for example, email or an in-product banner) where required by law. Your continued use after the effective date constitutes acceptance of the revised Terms. If you do not agree, you must stop using the Services and cancel paid plans as applicable.

• Force majeure. We are not liable for delays or failures due to events beyond our reasonable control, including acts of God, war, terrorism, riots, embargoes, acts of civil or military authorities, fire, floods, accidents, strikes, or shortages of transportation, facilities, fuel, energy, labor, or materials, or failures of telecommunications or third-party providers.
• Assignment. You may not assign or transfer these Terms without our prior written consent. We may assign these Terms in connection with a merger, acquisition, corporate reorganization, or sale of assets.
• Notices. We may provide notices to the email address associated with your Account or through the Services. You must keep your email address current.
• Entire agreement. These Terms, together with the Privacy Policy and any Supplemental Terms, constitute the entire agreement between you and Writingful regarding the Services and supersede prior oral or written understandings.
• Severability. If any provision is held invalid or unenforceable, the remaining provisions remain in full force and effect.
• No waiver. Failure to enforce any provision is not a waiver of our right to enforce it later.
• No third-party beneficiaries. These Terms do not create third-party beneficiary rights except as expressly stated.
• Injunctive relief. You agree that breach of Sections relating to intellectual property or acceptable use may cause irreparable harm for which monetary damages are inadequate, and we may seek injunctive relief in addition to other remedies.
• Language. If we provide translations of these Terms, the English version controls in case of conflict, to the extent permitted by law.

For questions about these Terms, contact us through the support or contact options on writingful.com. For copyright notices, use the designated copyright contact if we publish one on the site.